Enter any two of cost, impressions and CPM — get the third. For ad campaigns and sponsorship deals. Free, no login.
CPM = total cost ÷ impressions × 1,000.
Cost per mille — the cost of 1,000 impressions. It's how most ad platforms price campaigns and a common way to compare creator sponsorship offers.
CPM = total cost ÷ impressions × 1,000. For example, $500 for 100,000 impressions is a $5 CPM.
Yes. Pick what to calculate and enter the other two: cost = CPM × impressions ÷ 1,000, and impressions = cost ÷ CPM × 1,000.
Take the views a sponsored video usually gets, multiply by the CPM you want to charge and divide by 1,000. 40,000 views at a $20 CPM is an $800 fee.
No. CPM is the advertiser's cost per 1,000 impressions; RPM is a creator's earnings per 1,000 views after the platform's share. The YouTube Money Calculator uses RPM.
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